Mardi Gras, 2026
Bradfield Development Authority (BDA)
NSW Government
I was ask to create BDA’s first Mardi Gras campaign through a co-design process with the local Western Sydney LGBTQIA+ community. With the campaign being displayed on the First Building & used as digital assets for internal communications.
As BDA is currently under construction, I decided to hosted online engagement sessions to collect perspectives & stories of lived experiences that would shape the campaigns imagery.
As a result of these sessions I came up with 5 main take aways that reflect how BDA can build a strong LGBTQIA+ community. These takeaways became the focus of the campaign & will be used as part of future community engagement projects.
